Watchfire Signs by Time-O-Matic

Increasing numbers of cafés, QSRs and other restaurants are responding to customers’ desire for new foods and drinks. QSR magazine reports that advertising a variety of meals is a good way to stay afloat in this economy.

Small towns and cities can offer big opportunities for targeted marketing through business signage. Because many small towns no longer have an outlet for news and local advertising, an LED sign can fill the void by keeping the public informed.

This year’s International Sign Expo kicked off today in Orlando, FL. Watchfire Signs has long been active in the International Sign Association, and is exhibiting at this year’s show.

We are getting set to showcase our two newest digital sign products at the ISA International Sign Expo 2012, including the Price Watcher™ family of gas price signs and the XVS 12mm video display. The International Sign Expo is planned for March 21 - 24 at the Orange County Convention Center in Orlando, Fla. Watchfire Signs will be located in Booth #502.

Our customers consistently tell us how easy it is to operate Watchfire LED signs. We also hear design and assembly horror stories from people who bought on price alone and later wished they had purchased a sign manufactured by Watchfire Signs.

How many different types of consumers can you name? Marketing experts continually research and divide consumers into precise categories so companies can reach them more effectively. New categories pop up all the time, and it can be tough to keep up.

More schools and colleges are updating their campus signs and scoreboards with LED signs. Schools are getting plenty of support from local businesses and parent organizations to fund the signs. Here are just a few ways schools are making their Watchfire LED signs work for them.   

People are spending more time in front of digital screens thanks to rising tablet, smartphone and laptop sales. More than ever, people are relying on different kinds of screens for information, and signage is no exception.  By 2015, there will be 22 million digital signs, according to Intel.

Driving in to work this morning I saw a convenience store owner struggling to change the message on his manual reader board. We’re located in the midwest where it’s windy, cold, and getting ready to dump our first measurable snow of the winter. This poor guy was out there with his suction cup letter changer, and as I watched him I saw that was fairly adept at getting the letters up there despite the wind.  He had the right idea too. The unfinished message read, “Shov”, and I can only assume he was putting up a timely message about snow shovels.